Tag Archives: robert cialdini


The Secret to Giving Away Stuff For "Free"

The best marketers and advertisers concentrate on what they have to give. Words sell. Of the 12 most powerful words in advertising, FREE, is extremely powerful (and so is sex!). Read on to learn about giving things away for free. “Most people just laugh when they hear that the secret …

Likes UP: 50 Scientifically Proven Ways to be Persuasive

As the Liking Authority, which refers to two principles made famous by author Robert Ciadlini because “People prefer to say ‘yes’ to those they know and like,” and “People respect authority – They want to follow the lead of real experts,” the 50 Scientifically Proven Ways to be Persuasive are …

Likes UP – To Click or Not to Click. To share is the question… #likesup