Category Archives: Authority
Pitchmen: "Bally The Tip" "Nod Them In" "Chill ‘Em Down"
Likes UP: “Bally The Tip” “Nod Them In” “Chill ‘Em Down” From Infomercial Pitchmen “Webinars are the new infomercial for entrepreneurs.” – Bart Christian In conducting research for my soon to be released book, The Webinar Way, I could not escape the comparison to the informercial at least in the …
Become an Author Marketing Club Member (FREE!)
Book Marketing & Selling Tips for Authors So you wrote a book and need some more promotion. The place to go is the Author Marketing Club where you can sign up for free membership and get loads of insider tips and tactics. The entire point of Author Marketing Club is …
The Celebrity Way “C Formula”
The Celebrity Way The C Formula Florian Mueck describes what it takes to be a great communicator into a mathematical formula. Do you remember your math class? Algebra and addition, multiplication and raising to higher power… A simple mathematical formula is a great way to make complex issues understandable. It …
Facebook Advertising Gets Results
Facebook Advertising Gets Results Brian Bagnall has a great course on Facebook Advertising. You owe it to yourself to check it out here. If you’re a marketing consultant or coach – or if you have a strong understanding of marketing – and you’d like to add six figures to your …
Likes UP: Making Your Customers Fall Madly… Deeply… Hopelessly In Love (or Like) With You…
How To Get Them To l-o-v-e you! Though the miles that separate us are many… examples of Love more fulfilling are few. And this is the time that love naturally fills the air that we breathe. Okay… I’m not really one for the Hallmark created moments in our lives, so… …