Category Archives: Influence & Persuasion
Pitchmen: "Bally The Tip" "Nod Them In" "Chill ‘Em Down"
Likes UP: “Bally The Tip” “Nod Them In” “Chill ‘Em Down” From Infomercial Pitchmen “Webinars are the new infomercial for entrepreneurs.” – Bart Christian In conducting research for my soon to be released book, The Webinar Way, I could not escape the comparison to the informercial at least in the …
Everything You Say or Do Can Get Attention on Facebook
Everything You Say or Do Can Get Attention on Facebook and Social Media My friend and social media thought leader, Mari Smith said the other day on a webinar with Guy Kawasaki, anything you say on social media should go through the mother test. “Would your mother be proud of …
Likes UP: Klout
Klout is now kaput. Effective, May 25, 2018, Lithium.com has sunset the Klout service and its website and service are now closed. The Klout acquisition provided Lithium with valuable artificial intelligence (AI) and machine learning capabilities, but Klout as a standalone service is now closed. To the loyal Klouters – …