Likes UP:  The Power of Like and Big Brands Online Marketing Summit is underway with Big Brands leading the charge. Salesforce’s Lauren Vaccarello says “It’s all about the customer.”   Useful information creates social engagement. Charlotte Blank, Social Media Manager at General Motors says you need to know who you are …

Likes UP: Social Media ROI Pyramid   “ROI Pyramid” framework  originally created in 2010 by Altimeter Group’s Jeremiah Owyang   Apply the Social Media “ROI Pyramid” In Your Measurement Strategy (Above: First, recognize there are three types of role, all who need different types of information about your social business …

Likes UP: The Webinar Way For Global Reach to Teach & Share with Mari Smith’s Webinar Promoting Facebook 2012 “What You Need To Know” Likes UP for massive sharing with likes, +1, tweets and social media liking on Mari Smith’s page.  Click the image below to get to The Webinar …

Likes UP:  Love, Like, and Popular Candidates Whether you are a politician clamoring for votes or an unpopular child in the schoolyard, the reasons you are liked or not liked have the same root. There is a social component to liking and being liked. It can be weird body movements, …

Dan Kennedy is one of the world’s top trusted authorities when it comes to direct response marketing and copywriting. Dan said MORE content is NOT king. It’s no longer about information.  We’ve reached a tipping point in the world where more is not better.  Content may be good for SEO …

LikesUP:   Bill Gates, Steve Jobs, Laurene Jobs One of the few people to understand his [Bill Gates’] compulsions was Steve Jobs, the founder of Apple, who died of cancer in October 2011. The two men’s long and stormy relationship has been chronicled in Jobs’s latest biography, but, until now, Gates …

Likes UP: Google Bar Has Arrived I wrote about the Google Bar earlier this month and mine arrived today.   Using Google Chrome, if you are NOT logged in you will see the black menu on the left.                       On the …

Likes UP:  “How To Be More Creative – Starting Today” Creativity and it’s “result” – which is innovation – is key to success in business… and with money. While most people want to be more creative, the paradox is that most people don’t know exactly what creativity IS. To start …

Likes UP: This Is A People Business To be recognized by your work and actions is a big desire.  Many want to be seen as an authority in their field. People want to feel important. They want to feel acknowledged. They want to feel like you care about them. When …

Likes UP: Free Webinar with Mari Smith on Facebook 2012 on January 31, Google+ Hangout with President Obama on January 30 Webinars are a ninja trick many smart marketers employ share knowledge, create rapport, encourage engagement and sell products and services. Webinars also are great to answer questions and provide …