Join Ed Dale in Melbourne Next Week… Ridiculous criteria enclosed?
This just in from Ed Dale:
Last month I did a fun thing with my USA Platinum Group and I thought I would do the same for my Melbourne Platinum Mastermind Group Conference next week.
But first – do you qualify?
Here’s the ridiculous list
1. You can make it to Melbourne next week on the 22,23 and 24th of this month (yes, next week)
2. You work in your own business full time.
3. The thought of working with me personally on those dates with a small group (less than 10! People) actually excites you.
4. You’re prepared to work – this is no seminar, it’s a private mastermind where you will be presenting your business and we will be working on your business as a group. You’ll also be helping others on their business.
Sadly, one of the attendees can’t make it and I have a spare seat in the Mastermind.
Hence, this unusual email which is about to get weirder.
You know I’m all about experimenting with different systems and payments.
So I’m going to try something weird.
Were going to have a silent auction!
Given that you’re going to have pay for travel to Melbourne and pay for meals and accommodation. I’m going to let you set the price!!
You get one shot, name your best price, if accepted you’re going to have to be able to settle via PayPal or direct deposit within 24 hours.
(Just to let you know the winning bid in Orlando was well over $1000 dollars)
The person with the best price gets the slot. I’m the final judge and arbiter.
Just read those final few paragraphs to make sure you’re clear.
You determine what it’s worth to spend with me and a small group of go getter Internet Business Owners for three days.
Send in your one best bid and I’ll notify you in 24 hours. You have until 12 midnight on Thursday.
Invite New Prospects: A webinar is an effective and exciting “hook” to get new people into your marketing funnel.
Publish your free webinar on your Twitter feed, your Facebook page, share on your email list* and other marketing mediums.
Visitors who may not have purchased a product from you may sign up for a webinar with you.
You have a better chance of making an impression, building a connection and turning them into real prospects once you get them on the webinar.
Why Webinars # 2: Webinars for Giving
Create Reciprocity: The principle of reciprocity essentially says that “When someone does something good for you, you want to do something good for them.” Giving something to someone causes them to want to give back.
This is the reason why many fund drive non-profits will give you a free gift before asking for your donation.
During a webinar you give people something extremely valuable for free – valuable information. Your webinar participant starts by giving you their email address, then their attention.
Even if someone participating in the webinar doesn’t buy immediately, they’ll still reciprocate by giving you something else during your close if you ask such as a comment, tweet, taking a survey, etc.
Why Webinars # 3: Webinars for Selling
Direct Connect to Buyers: A webinar allows you to give a full length sales presentation to a captive audience. Webinars are an incredibly powerful tool to generate sales.
You must deliver excellent value alongside your sales pitch, to build rapport and connection with your market and make a lot of sales. Use the 3 Cs – Content, Connection, and Close to sell on webinars.
Selling on webinars involves taking all your participants through the whole emotional sales process: interest, the feeling of the problem, desire for the solution, proving that you can deliver the solution and really painting the picture so they see themselves as having the problem solved.
Why Webinars # 4: Webinars for High-Ticket Items
Selling High-Ticket Items: Webinars are the #1 most effective ways to promote and sell a ton of products. They are also PERFECT for selling high-ticket items.
It may be difficult convince someone to part with $10,000 over email, in a sales letter or even on video. The feeling of connection on a webinar is how you build rapport and trust.
Participants can interact with you in a webinar and this increases your trust because they have a better sense of who you are and whether truly are a “prize.” Using webinars to sell high-ticket items, you can build trust with individuals who want short cuts and want to work directly with an expert – that’s you!
WHY WEBINARS ROCK: Webinars are a great way to drive traffic because they are very big draw, educate, sell, and profit. Stay in the eye of your customers and build trust with existing fans and employ live and automated webinars to sell your products.
*Email List Note: It is a smart move to use an optin form to gather your list of webinar attendees. Don’t send them directly to a webinar registration page. This is important for two reasons a) get them on an email list b) if someone clicks the link after the webinar you can redirect the page rather than having them land on a “webinar over” page. Some services are available to integrate, for example GoToWebinar into Infusionsoft: AutomationCore.com
Facebook Pages and Facebook Timeline have been taking headline news for a while but now Facebook Groups are coming to the forefront. Facebook is adding file sharing to Groups.
Users can upload most file types up to 25MB — the same file size limit as Gmail. The exceptions: music files (sorry, old-school Napster fans) and executable (.exe) files (sorry, hackers). But e-books, comics, music videos and other small movies are fair game.
Here’s what people are saying:
I can see it being useful for PDF’s. But most of my other file / document sharing happens via Google Docs.
You can already paste text to create a doc for a Group, so this upload feature would be easier for me with my student Groups.
I already use docs in groups – this just gives me more file format options… Google docs sharing is also easy.
It’s a rather great idea, but it looks like FB is going to have big competition with Google Docs.
