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Likes UP: For POM Moxie, Cheating Death, and Truth Lawrence Bernstein says when an advertiser gets wrapped on the knuckles by the FTC, they take a step back and head for a long huddle. Not this company. Within days of getting hit with a 20-year injunction against making unsubstantiated claims, …
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The “Social Graph” will make marketing as we know it as impotent as the yellow pages have become to product search. This is not a long term proposition, but is happening right now at an incredible rate of speed, and very few businesses even know its happening, much less have …
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